The Think Ahead campaign will launch in autumn 2025. This campaign is being developed and coordinated by the National Coordinator for Counterterrorism and Security (NCTV).
Why the Think Ahead campaign?
We can all be faced with emergency situations. Due to accidents, faults and human error, or due to attacks from other countries. The impacts of emergency situations are significant and often long-lasting. It is therefore important to prepare well. Right now. Not because we are afraid, but to stand strong together. More and more people in the Netherlands are already making preparations. That way, we are together making sure that we will be able to help each other in an emergency situation. Will you be making a start? Because what you do today will make us stronger tomorrow.
Joint initiative
The Think Ahead campaign is being developed and coordinated by the National Coordinator for Counterterrorism and Security (NCTV) in collaboration with national and civil society partners. They are also helping to get the message out.